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About

What motivates Winejus, you want to know?

The easy answer –in non-preferential order -is people, travel, wine and more recently spirits. Like most startups, Winejus is about passion and commitment. At Winejus we are genuinely interested in the realities, ideas and dreams of the people who work in the wine and spirits world. A little inspiration is all one needs to create great stories. Not only in words, but also visually. To quote Ansel Adams: ‘When words become unclear, I shall focus with photographs.  When images become inadequate, I shall be content with silence. Photographs help us to remember the little things.’ So true! 

Background

Winjus’ founder and editor-in-chief, Yvonne Zohar is an experienced wine – and also spirits – professional with a wealth of knowledge under her belt. 

Needless to say, she is really crazy about the drink’s world. Her whole life the urge to go someplace else to taste, create, research and learn from others was on her. Her greatest passion lies at the
intersection of taste research (wine|food|spirits), visual art and philosophy. Always looking for new, practical and unusual sorts of knowledge,
she is very keen to share her adventures and stories.
Needless to say, she is really crazy about the drink’s world. Her whole life the urge to go someplace else to taste, create, research and learn from others was on her. Her greatest passion lies at the intersection of taste research (wine|food|spirits), visual art and philosophy. Always looking for new, practical and unusual sorts of knowledge, she is very keen to share her adventures and stories.

Apart from WineJus’, she is a wine and travel writer for other wine, food and travel publications. What’s more, she tastes wine regularly (as a matter of usual tasting practice) resulting in wine reviews for online wine and food platforms. She also judges actively in various international wine and spirit competitions. She traveled to over 35 countries and has visited winemakers all over Europe, in the USA and South America.

Yvonne holds the prestigious title of Weinakademiker by the Austrian Wine Academy. And, WSET Diploma,
the highest certification awarded by the Wine and Spirit Education Trust. She passed WSET Advanced Level 3
with ‘Distinction’ and can call herself a Register Vinoloog of the Netherlands Wine Academy. She is also a Certified Madeira Wine Educator.
Yvonne holds the prestigious title of Weinakademiker by the Austrian Wine Academy. And, WSET Diploma, the highest certification awarded by the Wine and Spirit Education Trust. She passed WSET Advanced Level 3 with ‘Distinction’ and can call herself a Register Vinoloog of the Netherlands Wine Academy. She is also a Certified Madeira Wine Educator.

Mission

WineJus wants to dig a bit deeper and is always on the lookout for something new or different. We hope that our stories encourage you to explore and discover the world of wine inside and out. Notwithstanding that Winejus is still a work in progress, you are very welcome to read, comment and share!

PS Although we mainly write about wine, Winejus’ will write about travel, food and spirits too.